The Power Behind The RE/MAX Name:

RE/MAX was founded in 1973 by Gail and Dave Liniger with the idea that the best real estate organizations are built around the agent.

Today, RE/MAX remains true to that same philosophy - and has become the world's top-producing real estate network, with more than 100,000 agents with 6900 Offices in more than 65 countries. 


The RE/MAX Image:

Through the power of more than 35 years of aggressive advertising and promotion, the RE/MAX name, RE/MAX Hot Air Balloon logo and red-over-white-over blue bars have become among the most recognizable images in real estate.

     Television:

          RE/MAX airs during NFL Sunday Night Football games on NBC, and on hit
          shows such as "CSI", "Numb3rs" and "Dancing with the Stars" on the major 
          networks  -  as well as on numerous English and Spanish cable networks.

          In 2007, nearly 7,000 RE.MAX TV ads aired in the United States, generating
          7.8 billion adult impressions.

          In the first half of 2008, more than 3600 RE/MAX TV commercials aired,
          generating 3.87 billion impressions. Through the first half of 2008, the
          network's share of voice in U.S. National TV advertising was 45 percent - 
          meaning close to half of all real estate ads were RE/MAX.

     Radio:

          Radio ads airing in 2007 genreated 1.4 billion adult impressions.

          The network sponsors NFL games broadcast on the Westwood One Radio
          Network, receiving several mentions during each broadcast.

          RE/MAX sponsors the "Touchdown for Kids" program, donating money to 
          Children's Miracle Network for each touchdown scored during games
          broadcast on Westwood One. Each contibution is mentioned on the air.

          RE/MAX sponsored Westwood One radio broadcasts of the 2008 Summer
          Olympics in Beijing, reaching listners in the United States.

     Print:

          RE/MAX print ads run in top publications such as People and Time.

          Fifteen such ads ran in 2007, generating 440 million consumer impressions.

     Online:

          During the first half of 2008, more than 15 million visits were logged at
          remax.com

     The RE/MAX Balloon:

          The RE/MAX Hot Air Balloon flies high "Above the Crowd" as one of the most- 
          recognized symbols in real estate.

          After its launch at the Albuquerque International Balloon Fiesta in 1978, the
          RE/MAX  Balloon became the network's official logo.

          The global fleet comprises approximately 120 RE/MAX Hot Air Balloons.

          RE/MAX Balloons make about 5,000 appearances yearly in more than 20
          countries.


The Technological Edge:

     RE/MAX provides comprehensive technology products and services to help 
     Sales Associates and Broker/Owners do their jobs more efficiently and with a   
     higher degree of service.


RE/MAX Education:

     RE/MAX Associates benefit from a comprehensive training program. They 
     learn  in their own way and in their own timeframe - through online videos,  
     television broadcasts or classroom sessions. At RE/MAX Conventions,
     Associates brush shoulders wth - and glean knowledge from - not only the best
     real estate educators but the industry's best professionals: their RE/MAX
     colleagues.


RE/MAX Community Involvement:

     Children's Miracle Network

          Affiliates have raised more than $80 million to help sick and injured kids
          since RE/MAX became the exclusive real estate sponsor of Children's Miracle
          Network in 1992.
    
     Susan G. Komen for the Cure

          With its "RE/MAX Racing for Life" slogan, RE/MAX has been a proud sponsor
          of the National Series Breast Cancer Survivor Recognition Program at Komen
          Race for the Cure events across North America since 2002.
          
     RE/MAX Proudly Serves Those Who've Served

          RE/MAX Internationsl recognizes the importance of supporting service 
          members, military personnel, their families and military communities across 
          the United States.

          Honored with the "Office of the Secretary of Defense Exceptional Public
          Service Award" in 2007, RE/MAX has twice been named a Top 10 military
          spouse-friendly employer my Military Spouse Magazine. 
          
     Operation RE/MAX

          Operation RE/MAX matches spouses, retirees, exiting personnel and injured
          service members who are interested in real estate careers with RE/MAX
          offices that will help coach, train and mentor them.

     RE/MAX Tour for the Troops 

          The Warrior One Hummer's high-powered mission to raise awareness of
          wounded U.S. veterens' needs started with $1 million charitable bid for the
          one-of-a-kind military tribute vehicle by RE/MAX International Chairman
          and Co-Founder Dave Liniger.

     Sanctuary Golf Course

          RE/MAX Co-Founders Dave and Gail Liniger donate the use of their  
          acclaimed private course in the foothills south of Denver for use by non-    
          profit  groups. Since the course opened in 1997, tournaments have raised
          more than $40 million for more than 230 nonprofit  groups.   

     The Wildlife Experience

          RE/MAX International is the first major sponsor of The Wildlife Experience, a
          nonprofit conservation and community center in Denver that promotes
          protection of the natural world through art and education.

     RE/MAX Thinks Green

          As part of its philosophy of social responsibility, RE/MAX is committed to 
          the sustainability and environmental well-being of the communites 
          worldwide in which its associates work and live. Agents are trained to counsel
          builders and homeowners in eco-friendly housing. Thousands of affiliated
          offices strive to conserve resources by reducing the use of paper and energy.